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Section II · For the Founder

Prompts for the Founder

AI prompts for early-stage founders: pitch decks, sales outreach, SWOT analyses, and content for thought leadership.

§ Overview

A founder wears every hat before there's anyone to hand them to — sales, marketing, hiring, investor relations, customer support, and the operating chores in between. AI tools matter most precisely because of that breadth: they give you a competent first draft in domains you're not an expert in yet.

This collection is wide on purpose. On the fundraising and strategy side you'll find a 12-slide pitch deck outline, no-spin investor update memos, SWOT analyses, and competitor reports. On growth there's cold outreach, landing page copy, and ad variants. And there's a deep bench for the people-and-ops work founders underestimate: job descriptions, 30-60-90 onboarding plans, scripts for hard feedback conversations, late-invoice follow-ups, and replies that de-escalate an angry customer or decline a refund without burning the bridge.

The thread connecting all of it is leverage. You can't personally be excellent at everything on day one, but a sharp prompt gets you to 'good enough to send, then edit' across the whole job.

§ Field Notes

What makes a good prompt for a founder

The best founder prompts supply the specifics only you know: your actual traction numbers, the customer's real objection, the true state of the metric. An investor update built on vague inputs reads like spin; feed it the real wins and the real misses and ask for a direct, no-spin tone, and it lands.

For anything customer-facing or high-stakes — a refund denial, an angry-customer reply, a board memo — give the model the full situation and the outcome you want, then edit for your own voice. These messages carry your company's reputation, so the model gets you 80% of the way and your judgment closes the gap.

§ Pro Tips

Get sharper results

  • 01Feed investor and board updates your actual metrics, including the bad ones, and ask for a direct no-spin tone — sophisticated investors trust founders who name the misses themselves.
  • 02For high-stakes customer replies like refund denials or de-escalations, give the model the full context and the outcome you want, then rewrite the final version in your own voice before sending.
  • 03When drafting a pitch deck, have the model produce per-slide content guidance and the open questions a skeptical VC would raise, so you walk into the room having already answered them.
  • 04Use the SWOT and competitor-analysis prompts with real evidence about rivals rather than guesses, and demand a single clear strategic recommendation rather than a balanced list of options.
§ FAQ

Common questions

I'm not a marketer or a writer — can AI cover those gaps for me?

To a real degree, yes. It drafts ad copy, landing pages, job descriptions, and outreach competently enough to ship after editing. The catch is that it can't supply your specifics — your traction, your customer's real objection, your voice. Provide those and edit, and the gap shrinks fast.

How honest should my AI-drafted investor updates be?

Very. Give the model the real numbers, including the disappointing ones, and ask for a direct, no-spin memo with wins, challenges, and explicit asks. Investors reward founders who surface bad news themselves. A polished update that hides the misses erodes trust the moment they notice.

Can I trust AI to handle an angry customer or a refund denial?

Use it to draft an empathetic, ownership-taking reply, then read it as the person receiving it. Give it the full context and the result you're after. Always do a final human pass — these messages carry your reputation, and tone matters more than any template can guarantee.

§ The Prompts · 62
№ 001marketing

Write a Cold Outreach Email to a Sales Prospect

Generate a concise, personalized cold sales email tailored to your prospect's role and pain points.

For
chatgpt·claude
№ 005marketing

Write a LinkedIn Post That Sounds Like a Thought Leader

Generate a polished, hook-driven LinkedIn post in the voice of an experienced executive.

For
chatgpt·claude
№ 007design

Generate Logo Design Concepts in Midjourney

A battle-tested Midjourney prompt template for generating clean, professional logo concepts.

For
midjourney
№ 014business

Conduct a SWOT Analysis for a Business

Get a specific, evidence-based SWOT analysis with a clear strategic recommendation.

For
chatgpt·claude
№ 015design

Generate a Professional Product Photo in Midjourney

Midjourney prompt for clean, commercial-quality product photography on white background.

For
midjourney
№ 018business

Generate Interview Questions for a Role

Build a structured interview question set with technical, behavioral, and culture-fit categories.

For
chatgpt·claude
№ 032marketing

Write High-Converting Landing Page Copy

Write a complete landing page from hero to CTA with benefits, FAQ, and social proof sections.

For
chatgpt·claude
№ 033marketing

Write a Twitter / X Thread That Gets Shared

Generate a 10-tweet thread with a strong hook, logical build, and shareworthy final CTA.

For
chatgpt·claude
№ 034marketing

Write Facebook / Meta Ad Copy Variants

Generate three Meta ad copy variants — problem, solution, and social-proof angles.

For
chatgpt·claude
№ 035marketing

Write a 3-Email Newsletter Welcome Sequence

Generate a complete 3-email welcome sequence with subjects, preview text, and timed delivery.

For
chatgpt·claude
№ 036marketing

Write a Product Launch Press Release

Write a full AP-style product launch press release with quote, boilerplate, and media contact.

For
chatgpt·claude
№ 037marketing

Define a Brand Voice and Tone Guide

Generate a complete brand voice guide with personality traits, vocabulary, and tone variations.

For
chatgpt·claude
№ 040marketing

Craft a Clear Value Proposition Statement

Craft a positioning statement, feature-benefit table, and tagline for any product.

For
chatgpt·claude
№ 050business

Create a Competitor Analysis Report

Generate a structured competitor analysis with per-competitor strengths, weaknesses, and positioning recs.

For
chatgpt·claude·gemini
№ 052business

Create a Startup Pitch Deck Outline

Generate a complete 12-slide VC pitch deck outline with per-slide content guidance.

For
chatgpt·claude
№ 053business

Write a Board Update / Investor Memo

Write a direct, no-spin investor update memo with metrics, wins, challenges, and asks.

For
chatgpt·claude
№ 055business

Write a Decision Memo for Leadership

Write a crisp one-page decision memo with options, recommendation, and next steps.

For
claude·chatgpt
№ 058design

Design Product Packaging Concepts in Midjourney

Generate luxury product packaging mockups with brand colors and studio-quality lighting.

For
midjourney
№ 060productivity

Build a Structured Daily Plan From Your To-Do List

Turn a task list into a time-blocked daily schedule with deep work sessions and an MIT.

For
chatgpt·claude
№ 061productivity

Set Up Email Triage Rules and Responses

Create email filter rules, template responses, and an inbox-zero processing cadence.

For
chatgpt·claude
№ 062productivity

Run a Weekly Review to Reset and Plan Ahead

Run a structured weekly review and generate a stop/start/continue list with next-week priorities.

For
chatgpt·claude
№ 063productivity

Build a Decision Matrix for a Complex Choice

Build a weighted decision matrix with criteria, scoring, and a bias sanity check.

For
chatgpt·claude
№ 074business

Write a Compelling Job Description

Write an inclusive, outcome-focused job description that attracts top candidates.

For
chatgpt·claude
№ 075business

Build a 30-60-90 Day Onboarding Plan

Generate a 30-60-90 day onboarding plan with goals, relationships, and early wins by phase.

For
chatgpt·claude
№ 076writing

Write a Cold LinkedIn Connection Message

Write a personalized LinkedIn connection request and a concise, specific follow-up message.

For
chatgpt·claude
№ 077productivity

Script a Difficult Feedback Conversation

Script a difficult feedback conversation using the SBI model with a collaborative, direct tone.

For
chatgpt·claude
№ 080writing

Write a LinkedIn Profile Summary That Converts

Write a first-person LinkedIn About section with hook, achievements, and a clear CTA.

For
chatgpt·claude
№ 083career

Ask a Stranger for a 20-Minute Coffee Chat

Draft a cold networking ask that's specific enough to actually get a response.

For
chatgpt·claude
№ 087business

Follow Up On a Late Invoice (Firmly, Politely)

Generate a tiered follow-up email for a late invoice — friendly, firm, or final notice.

For
chatgpt·claude
№ 089business

Respond to a Negative Review Like a Pro

Draft a thoughtful, human response to a negative review that turns the page constructively.

For
chatgpt·claude
№ 090business

Respond to a Positive Review (Without Sounding Robotic)

Generate a warm, specific reply to a positive review that proves a human actually read it.

For
chatgpt·claude
№ 095productivity

Plan a 2-Day Team Offsite That People Actually Enjoy

Generate a 2-day offsite agenda mixing focused work, downtime, and a surprise element.

For
chatgpt·claude
№ 101marketing

Write a Landing Page Hero That Converts

Generate three styles of landing page heroes — clarity, curiosity, and contrarian — with matching sub-headlines.

For
chatgpt·claude
№ 104business

De-escalate an Angry Customer Support Email

Draft an empathetic, ownership-taking reply to an angry customer that's human, not corporate.

For
chatgpt·claude
№ 109business

Decline a Refund Request Without Burning the Bridge

Decline a refund request firmly but warmly with an alternative offer and the door left open.

For
chatgpt·claude
№ 118sales

Respond to a 'You're Too Expensive' Price Objection

Crafts a value-anchored reply to a price objection plus live follow-up questions, avoiding knee-jerk discounts.

For
chatgpt·claude
№ 122sales

Turn Discovery Notes Into a Tailored Sales Proposal

Converts raw discovery notes into a customized, goal-mapped proposal with scope, pricing, and next steps.

For
chatgpt·claude
№ 124sales

Script for Confidently Presenting Price on a Call

Provides a confident, value-anchored talk-track for presenting price and handling discount asks live.

For
chatgpt·claude
№ 125sales

Ask a Happy Customer for a Warm Referral

Writes a low-pressure referral ask anchored to a customer's win, plus a forwardable intro blurb.

For
chatgpt·claude
№ 132finance

Break Down Unit Economics: CAC, LTV, and Payback

Calculates and interprets CAC, LTV, LTV:CAC, and payback period from acquisition and retention inputs.

For
chatgpt·claude
№ 133finance

Draft a Monthly Investor Financial Update

Turns monthly metrics, wins, and challenges into a candid, investor-grade financial update with a clear cash and runway section.

For
chatgpt·claude
№ 135finance

Model Best, Base, and Worst Cash-Flow Scenarios

Builds best, base, and worst cash-flow scenarios with period-by-period balances and flags when cash could turn negative.

For
chatgpt·claude
№ 136finance

Analyze Cash Runway and Model Spend-Cut Options

Calculates current runway and zero-cash date, then models how specific spend-cut options extend runway with their trade-offs.

For
chatgpt·claude
№ 137finance

Analyze Pricing Changes and Their Margin Impact

Quantifies the margin and break-even impact of a price change and stress-tests it against several volume scenarios.

For
chatgpt·claude
№ 141finance

Draft the Financial Section of a Board Deck

Outlines the financial slides of a board deck with takeaway headlines, supporting data points, and anticipated-question talking points.

For
chatgpt·claude
№ 142legal

Draft a Mutual NDA First Draft With Standard Clauses

Produces a clean first-draft mutual NDA with standard clauses, flagged assumptions, and an attorney-review reminder.

For
chatgpt·claude
№ 143legal

Draft Core Clauses for a Master Services Agreement

Generates first-draft MSA core clauses with consistent defined terms, flagged assumptions, and a counsel-review note.

For
chatgpt·claude
№ 144legal

Draft a Statement of Work With Scope and Deliverables

Drafts a structured SOW with deliverables, milestones, and acceptance criteria, plus flagged assumptions and a review reminder.

For
chatgpt·claude
№ 145legal

Draft Independent Consulting Agreement Clauses

Creates first-draft consulting agreement clauses covering contractor status, IP, and termination with flagged risks.

For
chatgpt·claude
№ 146legal

Summarize a Contract in Plain Language for Non-Lawyers

Turns dense contract text into a plain-language summary highlighting obligations, dates, and risks for non-lawyers.

For
chatgpt·claude
№ 147legal

Spot Risky and One-Sided Terms in a Contract

Scans a contract for one-sided or high-risk terms and proposes fairer alternatives, prioritized by severity.

For
chatgpt·claude
№ 148legal

Draft a Demand or Notice Letter for a Dispute

Drafts a professional demand or notice letter stating facts, remedy, and deadline, with flagged assumptions.

For
chatgpt·claude
№ 149legal

Draft a Starter Privacy Policy and Terms of Service

Produces a starter privacy policy and terms of service draft with placeholders and flags for regional legal tailoring.

For
chatgpt·claude
№ 150legal

Draft a Cease-and-Desist Letter First Draft

Drafts a firm first-draft cease-and-desist letter without fabricated citations, with flagged facts to verify.

For
chatgpt·claude
№ 152legal

Draft Key Clauses for an Employment Offer Letter

Drafts core employment offer clauses including comp, status, and IP, with flags for jurisdiction-specific rules.

For
chatgpt·claude
№ 161real-estate

Luxury vs. Starter-Home Listing Copy Variants

Produces two tone-distinct listing variants — luxury and starter — from one shared set of property facts.

For
chatgpt·claude
№ 163real-estate

Agent Bio for Website and Profiles

Generates a credible, specific agent bio in both a full website version and a short directory version.

For
chatgpt·claude
№ 165real-estate

FSBO Outreach Message to Win the Listing

Writes a respectful FSBO outreach message that leads with value and a low-friction ask to win the listing.

For
chatgpt·claude
№ 195business

One-Page Decision Memo to Drive a Clear Recommendation

Turns a messy decision into a crisp one-page memo with a clear recommendation and a single ask.

For
chatgpt·claude
№ 196business

SWOT Analysis That Ends in a Prioritized Action Plan

Goes beyond a four-quadrant grid to a TOWS matrix and three prioritized 90-day actions.

For
chatgpt·claude
№ 198business

Board Update Memo With Metrics, Asks, and Honest Lowlights

Produces a candid, scannable board update with a metrics table, honest lowlights, and specific asks.

For
chatgpt·claude
№ 199business

Market Analysis With TAM Logic, Segments, and Whitespace

Builds a transparent bottom-up market sizing with buyer segments, alternatives, and underserved whitespace.

For
chatgpt·claude