Write a Scroll-Stopping Instagram Caption
Generate three Instagram caption options with hooks, body, CTA, and hashtags.
This prompt generates three distinct Instagram caption options for a single post, each built on the same proven structure: a scroll-stopping first line, a short body, and one clear call to action. Giving you three lets you A/B the hook style rather than committing to the first idea. Use it when you have a product or topic ready to post but the caption is the thing slowing you down.
You are a viral social media copywriter. Write 3 Instagram caption options for a post featuring [PRODUCT/TOPIC]. Each caption: hook in the first line (curiosity, contrarian, or relatable), 2-3 short lines of body, single clear CTA at the end. Include 5 relevant hashtags. No emojis at the start of the caption.
What you can expect back
Option 1 (relatable hook) Your leftovers deserve better than crumpled plastic. These beeswax wraps mold to any bowl with the warmth of your hands. Wash, reuse, repeat — for up to a year. Tap the link in bio to ditch cling film for good. #ZeroWasteKitchen #SustainableLiving #BeeswaxWrap #PlasticFree #EcoSwap Option 2 (contrarian hook) Stop buying plastic wrap. Seriously. One beeswax wrap outlasts dozens of rolls and keeps food fresher. Comment 'WRAP' and we'll send you the starter set link. #LessPlastic #EcoFriendlyHome #ReusableLiving #GreenSwaps #KitchenEssentials Option 3 (curiosity hook) There's a reason your grandmother's food never went stale this fast. Natural beeswax breathes, so produce lasts longer than under plastic. Shop the collection — link in bio. #OldWaysNewKitchen #SustainableSwap #BeeswaxWrap #ZeroWaste #EcoLiving
Illustrative example — your results will vary by tool and inputs.
Get sharper results
- 01Tell the model your brand voice (cheeky, premium, earnest) in the [PRODUCT/TOPIC] line, otherwise all three options drift toward the same neutral tone.
- 02Ask it to vary the CTA across the three options — link in bio, comment-to-DM, and save-this-post — so you can test which action your audience actually takes.
- 03Instagram favors comment and save actions, so a 'comment a word' or 'save this for later' CTA often outperforms a generic 'link in bio'.
- 04Have it suggest a mix of broad and niche hashtags rather than five high-competition tags, since smaller tags are easier to rank in.
- 05Add 'keep the first line under 125 characters' so the hook isn't cut off by the 'more' fold in the feed.
Adapt it for your case
Ask for a caption that references swiping and previews what each slide covers.
Request a shorter caption (under 150 characters) plus a separate on-screen text hook for the video itself.
Ask it to turn each hook into a Story poll or question-sticker prompt instead of a feed caption.
Common questions
Why three captions instead of one?
Each uses a different hook angle (curiosity, contrarian, relatable), so you can pick the one that fits your post or split-test them across similar posts to learn what your audience responds to.
Can I get more hashtags?
Yes — just change '5 relevant hashtags' to the number you want. A common approach is to ask for a set of 15–20 and then hand-pick the most relevant 5–10.
It put an emoji mid-caption — is that wrong?
The prompt only blocks emojis at the start of the caption. If you want a completely emoji-free caption, add 'no emojis anywhere' to the instructions.
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